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ActionScript 3 - Book Guide

You can never have too many ActionScript books, at least in my experience it always helps to have multiple takes on explaining a technique or solution. At current count I have 8 AS3 books and 1 pdf edition of the AS3 programmers guide from the Adobe Flash team. So here’s a brief rundown of each, their strengths and weaknesses, and whom they are most suitable for.

I would like to add that I leant AS3 from the point of view of being a designer and flash IDE user. My view of the books are skewed towards this view, as opposed to coming from a programing background.

Essential ActionScript … Continue Reading

Flash and SEO

Adobe just announced that it has provided  Google and Yahoo with an optimized Adobe® Flash® Player technology. This special player will enable search engines to crawl through SWF files and index both dynamic text and normal text. Although it has been possible for some time to search static text, the addition of dynamic text will please many.  SEO for Flash has long been a weakness of the Flash platform so this is welcome news.

Some initial thoughts on the subject can be found on Peter Elst’s blog as well as at FlashMagazine.com. Also here is the Adobe Press ReleaseContinue Reading

What is New Media Design?

Can hardly start a blog about New Media with out chiming in on what it is. For me New Media Design refers to design created by digital tools and is most commonly outputted in a digital format. I say most commonly because as a New Media designer I’ll also create work that ends up in a printed format. But what’s key is that everything is created and manipulated digitally.

Think web design, motion graphics, video-editing, audio production, graphic design, flash design, animation, and interface design to name a few.

The digital revolution has enabled Graphic Designers of the 20th century, become New Media Designers in … Continue Reading

Welcome – My First Post

Welcome to my first post. I intend this to be a place where I can share my passion for and knowledge of New Media Design. Within the realm New Media, I’m particularly passionate about Flash Design and Development, so I expect this blog be a little skewed towards these areas.

The internet and blogs in particular have been instrumental in my development as a New Media Designer, therefore I will endeavor to make this blog a place rich with resources for others.

Enjoy

Richard